Suggestibility

Category:

What Should We Remember?

Definition:

The tendency to incorporate misleading information from external sources into personal recollections.

Published on
September 4, 2024
Updated on
September 4, 2024
What Should We Remember?

Learning Objectives

What you will learn:
Understand the concept of the Suggestibility
Recognize the Impact of the Suggestibility in cybersecurity
Strategies to mitigate Suggestibility

Other Cognitive Biases

Author

Joshua Crumbaugh
Joshua Crumbaugh
Social Engineer

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The Psychology behind the Suggestibility:

Suggestibility operates as a psychological phenomenon where individuals unwittingly integrate misleading information from external sources into their own personal recollections. This cognitive bias highlights the malleability of memory, illustrating how recollections can be altered by factors such as leading questions, media portrayals, or the persuasive narratives of others. Unlike other cognitive biases that may stem from internal cognitive processes—such as confirmation bias or hindsight bias—suggestibility underscores the importance of external influences in shaping our memories. This vulnerability makes it particularly salient in scenarios like eyewitness testimony, where the accuracy of personal recollections can be severely compromised by the introduction of inaccurate or suggestive information.


From a psychological perspective, suggestibility can be understood through the lens of memory formation and retrieval. Memory is not a static entity; rather, it is a dynamic process that can be influenced by context and suggestion. When individuals are exposed to misleading information, their brains may assimilate this new data into existing memories, resulting in altered recollections that feel authentic to the individual. This phenomenon can lead to what is known as "false memories," where individuals confidently remember events that never occurred or remember details that were not present. The implications of suggestibility are profound, especially in legal contexts, where inaccurate memories can lead to wrongful convictions or distorted narratives. By recognizing the mechanisms of suggestibility, individuals can better understand the fragility of memory and the potential for external influences to shape their perceptions of reality.

How To Differentiate the Suggestibility from other cognitive biases?

Suggestibility is distinct from other cognitive biases in the "We edit and reinforce some memories after the fact" sub-category because it specifically focuses on the influence of external information, such as leading questions or media, on an individual's recollections. While other biases may involve internal cognitive processes that alter memory, suggestibility highlights the vulnerability of memory to external manipulation and misinformation. This makes it particularly relevant in contexts such as eyewitness testimony, where external influences can significantly distort a person's recollection of events.

How does the Suggestibility apply to Business Operations?

Scenario:

A cybersecurity firm conducts a training session on phishing attacks, where employees are shown examples of real phishing emails. After the session, the trainers ask participants to recall specific details about an email that was presented. However, the trainers inadvertently suggest incorrect details, such as the sender's email address and the subject line, during the discussion.


Application:

As the employees discuss the phishing email, they begin to incorporate the misleading information into their memories. Some employees, feeling confident, assert details that were never part of the original email, influenced by the trainers' suggestions. When a real phishing email arrives in their inbox weeks later, several employees mistakenly believe it is similar to the one discussed in training.


Results:

The employees who were influenced by the suggestive training are now more likely to fall for the actual phishing attempt, as their recollections are tainted by the incorrect information. The cybersecurity firm's incident response team later discovers that the employees clicked on links in the phishing email, leading to compromised accounts and potential data breaches.


Conclusion:

This example illustrates how suggestibility can significantly impact decision-making and security awareness in the workplace. For cybersecurity professionals, it is crucial to recognize the potential for misinformation to distort memory and understanding. By ensuring that training sessions are clear, precise, and devoid of misleading information, organizations can enhance their employees' ability to identify and respond to real threats, ultimately strengthening their overall cybersecurity posture.


How do Hackers Exploit the Suggestibility?

Scenario:

A social engineer poses as a trusted vendor and approaches employees of a company, claiming to conduct a routine security audit. During this interaction, the social engineer engages employees in casual conversation about previous security training sessions, subtly introducing misleading information about recent phishing tactics and common security breaches.


Application:

The social engineer uses suggestive language and leading questions to plant false memories in the employees' minds. For example, they might ask, "Remember that email you received last week about the 'urgent security update'? It was definitely from our IT team, right?" As employees discuss this false information, they begin to incorporate it into their recollections, convincing themselves that the fabricated details are accurate.


Results:

When the social engineer later sends a phishing email that mimics the 'urgent security update,' several employees are more likely to fall for the scam, believing it to be legitimate due to their altered memories. This leads to confidential information being shared and accounts being compromised, creating a significant security breach within the organization.


Conclusion:

This example demonstrates how social engineers can exploit suggestibility to manipulate employee memories and perceptions. By understanding the mechanisms of suggestibility, businesses can implement training that emphasizes critical thinking and skepticism. Ensuring employees are aware of the potential for memory distortion can help reduce the risk of falling victim to social engineering attacks, ultimately enhancing the security posture of the organization.


How To Minimize the effect of the Suggestibility across your organization?

Defending against suggestibility, particularly in the context of cybersecurity, requires a proactive and multifaceted approach. Organizations can implement structured training programs that emphasize the importance of critical thinking and skepticism. By encouraging employees to question the validity of information presented to them—especially in high-stakes situations—companies can help mitigate the risks associated with suggestibility. Training should focus on developing employees' abilities to recognize leading questions and the potential for misinformation, thereby fostering an environment where individuals feel empowered to seek clarification and validate information before responding or taking action.


Additionally, regular reinforcement of factual information through diverse training modalities can help combat the impact of suggestive influences. For instance, organizations can utilize interactive simulations and real-world scenarios that allow employees to practice their response to phishing attempts or social engineering tactics without the risk of actual compromise. By providing consistent and accurate information in various formats, employees are less likely to integrate misleading details into their memories, as they will have a clearer understanding of what constitutes a legitimate threat. This repetition and reinforcement help solidify accurate memories, making it more difficult for external suggestions to alter their perceptions.


Management plays a crucial role in establishing a culture that prioritizes awareness and skepticism regarding suggestibility. Leaders should model critical thinking and transparency in their communications, ensuring that employees feel safe discussing uncertainties or questions about security protocols. Creating a feedback loop where employees can report suspicious interactions without fear of reprimand is vital. This open dialogue not only helps to identify potential security threats but also serves as a powerful reminder that memory can be fallible, and vigilance is necessary to prevent exploitation by malicious actors.


Finally, implementing a policy of verifying information before acting on it can serve as a robust defense against suggestibility. Employees should be encouraged to confirm the source and authenticity of any communication, especially those that solicit sensitive information or prompt immediate action. By institutionalizing a culture of verification, organizations can reduce the likelihood of employees falling victim to suggestive tactics employed by hackers. In doing so, they not only protect their operational integrity but also empower their workforce to remain alert and discerning in an increasingly complex cyber landscape.


Meet The Social Engineer

Joshua Crumbaugh

Joshua Crumbaugh
Recognizing the challenges and variation in applying psychology theory to real-world environments, I founded PhishFirewall, a security awareness and phishing training company built on these principles I’ve spent my career refining. We test and apply these concepts in diverse and practical ways to fit each organization’s unique needs.

I invite you to benchmark my company and discover how even slight changes in your approach can yield tremendous impacts on your organization’s security posture.

Hi, I’m Joshua Crumbaugh, and I’m proud to say that for over 20 years, I’ve been one of the leading Ethical Hackers in the United States. I’ve had the privilege of leading Red Teams for Fortune 500 companies, banks, governments, and large-scale enterprises, and and I routinely advises law enforcement agencies across the country and other industry leaders on emerging threats posed by human vulnerability.

The constant evolution of technology has advanced the tradecraft of exploiting people, but the good news is that people can be trained to become the most effective line of defense in any organization. Let’s work together to turn your people into your strongest line of defense.

What is PhishFirewall?

PhishFirewall is an emerging leader in people cybersecurity solutions designed to stop users from clicking on phish and empowers them to operate securely in the workplace.

AI autonomously delivers comprehensive awareness training and phishing simulations to optimize an organization's security posture and provides a one stop solution for industry specific compliance requirements. Unlike traditional tools, it provides zero campaign management, allowing administrators to strategically manage their priorities, with the added benefit of offering a streamlined, one-time setup with ongoing personalized training.
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